Friday 18 March 2016

fact sheets

There are many things happening in the music industry. The music industry has always been a big thing and will always be. there have been some things in the industry. The music industry is a global business that generates profit by selling musical recordings in both physical and digital formats to media audiences. the music industry is a complex and competitive business  and record companies and labels are continually devising new ways of attracting audiences to consume tjeir products. the word music industry refers to all the businesses that are responsible for the creation and the marketing of music.In order to create a revenue a record company or record label enters into a recording contract with an artist.

They split the companies in two. The majors and the independents. the difference is that majors are different from the independents because they control all aspects of the production and distribution of their music.The main and well known record companies are universal music, sony, EMI, warner music. these weren't as popular as they were then but these are sill good famous record labels. Independent record labels are small scale companies who traditionally rely on distribution deals from other major companies.
record labels- scouting for new artists, financing recordings, packaging and distributions, marketing promotion and publicity. Record company is the company or organisation responsible for all the record labels inside the organisation. Major recording companies are using online distributions of music and social networking sites to reach potential  audiences  in a new way. The internet is being used in many ways. The internet is used for the sale of traditional physical formats, the marketing of music recordings. netcasts and live performances, the sale of music downloads.

Distribution and marketing is whole different thing that they need to worry about. this is when an artist has made and recorded their song. they then need to distribute and market it, in order to attempt and and make a profit for them and the company. radio companies must market the music properly and make sure that they target the righjt audience. This means checking the song and making sure that the song goes whith the theme that they needed. They can distribute on TV, music apps, radio etc. There is so many ways.get distributed by net labels which is websiytes, MP3 etc. This is for easier access.

Synergy is another way in which record companies  generate income via advertising and marketing their artisits in association with other brands or products. synergy occurs when one branch of a company to promote eachother.Synergy can occur between divisions of entertainment companies and also between the music industry. Theoretical concepts primary function of the music industry is to generate profit is argued by some theorsts to create a conflict as music is seen to be a creative art or an expression of ideas unlike for eg- advertising which is only focused on meeting to the economic function. Adorno and cultural industries-adorno was a critic of the captilist system and argued that popular culture or the culture industries maintained  capitalism. They achieve this by offering audiences generic products and consumer goods that act as diversions making them not intrested in change. Adorno believed the culture industries were responsible generating false needs.

Peterson and berger examine the concept of authenticity and ideology within the popular music. They realised that popular music had come from a place of resistance to dominant ideologies. Having all of this meant that the music industry was going in different places. They were trying to make the industry something that it wasn’t and that was upsetting a lot of people. Having a genre that people  didn’t want to be intrested in or do was hard for a lot of people as they wanted to do what made them happy and what things were good for them. They didn’t want to rely on other people and be told what they could or couldn’t do when they were the ones that were making the money for the bigger companies. A lot of bad things do happen in a music industry that is wrong or not good.

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